Matt Norlander, Gary Parrish and Sam Vecenie asked this question to a number of college basketball coaches: "Has a shoe company ever cost you a player's commitment?"
The responses totaled a surprising: Yes - 42%, No - 58%
Thes best answer, albeit at first glance the most confounding: "There's one player I know I didn't get because of Nike ... and I work for a Nike school!"
Apparently it wasn't the right Nike school.
This is a very interesting read.
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