Facial coding

The Milwaukee Bucks are employing another tool in determining who to draft and more -- here's a snippet:

"...It was not enough to increase the franchise’s sales force or beef up the team’s analytics department — the Bucks were looking for a more elusive edge. So in May, the team hired Dan Hill, a facial coding expert who reads the faces of college prospects and N.B.A. players to determine if they have the right emotional attributes to help the Bucks..."